About Us

Building the connection between the employee and the customer.

Why we exist

At Understood, our vision is to create a world where every employee and customer feels connected, valued and understood.

Human connection is at the heart of every successful organisation. Understanding each other is the key to building stronger connections and creating better experiences.

Our mission is to provide organisations with the tools and training to promote a culture of connection and understanding, transforming how teams and businesses work together.

Our Approach

Our approach is investigative and consultative…We review. We question. We listen. We understand. 

UNDERSTAND

We begin by getting to grips with your organisation, your challenges and your objectives. We hear from you, your customers and your employees – and we read every bit of insight you throw at us!

CREATE

We infuse our design with your reality, constructing every component carefully. We mix up lively interaction, stimulating discussion, live actors, engaging film and audio, and time for consolidation and self-reflection.

ENGAGE

We consult with you to devise a successful communications strategy: for example, the creation of an internal brand to give your programme identity, establishing a network of programme advocates and the use of enterprise social media platforms.

DELIVER

We have a network of Understood consultants who deliver our training. We pick the right facilitators for your organisation and we meticulously prepare them to deliver. Or we can train up your trainers to do the job. The choice is yours.

EMBED

We work with you to keep the learning alive in your organisation through targeted management training, digital learning content, support with recruitment and induction, creation of Values in Action…and more!

Examples of Our Resources

Our Values

Every piece of work we do is different, but we have four key beliefs that we stick to, to make sure we deliver the best:

Make It Real

If it looks phony or a box-ticking exercise, it’s not going to go down well. We spend time understanding what matters to employees and customers.

MAKE IT AMAZING

If you want employees to dazzle customers, you’ve got to dazzle them. We obsess about delivering something that will knock their socks off.

MAKE IT HUMAN

Put your people first: employees and customers, in that order. If it’s personal to them, it means you care. And they’ll care too.

MAKE IT LAST

A top-notch training event can inspire people to think, feel and behave differently. But for how long? It won’t last forever without regular TLC.

Our Team